While it didn’t beat the release of Spider-Man on DVD & Video, “The Lord of the Rings: The Two Towers” sales did amazing on Tuesday as well. The Hollywood Reporter says…
New Line Home Entertainment’s “The Lord of the Rings: The Two Towers” had the best first day of any home video release this year as consumers grabbed more than 3.5 million combined VHS and DVD units. Day 1 gross consumer spending on sales and rentals was an estimated $60 million-$70 million, according to several industry sources. Columbia TriStar Home Entertainment executives still claim to hold the all-time Day 1 home video sales record with “Spider-Man,” which sold through about 7 million combined DVD and VHS units to consumers and rental stores. “Spider-Man” is estimated to have generated more than $100 million in gross consumer spending on sales and rentals in its first day in release (Nov. 1) on home video. However, several home video industry insiders dispute the 7 million-unit sales figure for “Spider-Man,” announced late last year by CTHE executives.
Source: The Hollywood Reporter